Innocent Drinks enjoys a successful Avento Fearless Leader Go-Live
Cheers!
Let us make a toast with a healthy Innocent smoothie!
Avento is very excited to conclude a successful “Microsoft Dynamics 365 CRM Go-Live” for 70 French Innocent Drinks field sales executives. Strong team collaboration with the French Sales Team and UK Group IT Team were the key ingredients to book this very satisfactory result.
Combined forces with Microsoft
The collaboration began late 2019 when Avento embarked on the Microsoft Co-Sell program. Microsoft and Avento combined forces to convince Innocent Drinks and its key stake holder “the Coca Cola Company” of the tremendous value of the Avento Fearless Leader application.
Avento Fearless Leader
Avento Fearless Leader guides Innocent Drinks to the right point of sales with the right product and at the right time. Updating product assortments, launching field actions, boosting introductions considering field force workload balancing has never been that easy. Happy salesman, happy sales!
Innocent Drinks, a brand of the Coca Cola Company
Founded in 1998 by 3 Cambridge University graduates selling their smoothies on a London music festival, Innocent Drinks welcomed the Coca Cola Company as a majority stake holder in 2010.
Today, sales surpass 250 Million Euro!
Innocent Drinks continues to invest in sustainability and persists in building its social responsibility status, donating 10% of its profit to charity every year. Remarkable, isn’t it!
And this is just the beginning!
Needless to emphasize that Avento is honored and proud to contribute to this fantastic Innocent Drinks journey in cooperation with Microsoft. It is clear that this is just the beginning. The ambition is to make sure that very soon, every international Innocent Drinks field sales executive can boost its sales with Avento Fearless Leader.
Interested to learn more about this success? Contact Avento!
