Subscribe to our newsletter and keep informed!
Newsletter
We regularly publish white papers that help you move forward. Discover them all by clicking this button.
Download our whitepapers
Keep up to date on the latest trends and latest news.
Will we experience a bone-dry summer this year? Or one that will leave enough room for a cup of coffee? Either way, it’s no problem. That refreshing cocktail or hot coffee is always within reach thanks to FMCG365, Avento’s mobile CRM solution. Mostly within reach of field managers, marketeers and – of course – CEOs. 😉
Tournée Minérale is a fixture. As is FMCG365 in the food and beverages industry. They’re even partners in crime: a marketing challenge such as an alcohol-free month is an ideal test for Avento’s mobile CRM solution. In this blog, we’ll highlight the four most important reasons as to why that is the case. But boxing in a round ring? We’ll explain that first.
Valentine’s Day is the perfect day to shower people with compliments. Most of them will obviously go to your lover and will remain between the two of you. But what if you’re far away from your best and unmissable partner at work? Wouldn’t you send them a compliment too?
Efficient CRM considers specific tasks and surveys that need to be executed. In Avento’s mobile CRM solution, these tasks and surveys can be carried out in a quick, structured and personalized manner. Prepare your actions and let them begin when you want them to… or when the weather wants them to.
Avento starts with a new service, built on the mobile CRM solution FMCG365. It shows you the way to fresh new fruit. Now, that last one is obviously meant figuratively. From now on, you can receive notifications of new and interesting companies in your area. You can determine the choice in categories and the frequency of the notification yourself in a subscription. Read more >
Efficient CRM cannot exist without the possibility of swiftly and easily changing work schedules. Because when you manage client relations, you depend on other people’s schedule too. On top of that, an FMCG environment requires specific actions and setups – store checks, sales support, supply management – that allow you to act quickly.
Avento’s FMCG365 is a mobile CRM solution with a set of powerful qualities that can further strengthen your leading position. FMCG365 is based on the common standards on the FMCG market and is easily configurable according to the specific needs of your company. In this blog, we will shed some light on all the different functions.
Are all possibilities put to good use? Is there any room for improvement? And how can we bring about this improvement? These are all vital questions that are relevant to every level in a company, from CEO to employee. For your sales division, providing your teams with the right insights and appropriate coaching is key in order for them to raise their efficiency. That’s the way to team empowerment.
What are people working on? You often hear ‘The category Managers are on the road’. But anything can happen ‘on the road’ 😉
Who is doing what? How do you, as Category Manager or Marketing & Sales Manager, divide the work across the regions so that nobody is over or underused? Does X or Y perhaps have a little space to do more? How can we expand to new regions? The standard answer that ‘everyone is on the road’ is not really adequate.
Two breweries recently chose Avento as their CRM partner. The two Belgian breweries will work with Avento to bring a rich palette of Brabant classics and Ardenne high-yeast beer to the market. These deserving beers, the names of which we cannot (yet) reveal, will emulate the values of Duvel, Vedett, Gouden Carolus, Maneblusser, and the Westmalles. Success will hopefully generate success. The breweries Moortgat, Het Anker, and de Abdij from Westmalle have previously opted for Avento’s FMCG356.